
Introduction
This Privacy Policy describes how Shaw Ventures and its affiliates (“Shaw Ventures”, “we”, “our”, “us”) collect, use, share, protect, and otherwise process your personal data through our website phalamrit.com (the “Platform”).
- You may browse certain sections of the Platform without registering.
- We do not offer products or services outside India.
- Your personal data will primarily be stored and processed in India.
- By using the Platform, you agree to this Privacy Policy, the Terms of Use, and applicable product/service terms.
- If you do not agree, please do not use or access the Platform.
2. Information We Collect
We may collect the following categories of information:
- Personal details: Name, contact information, address, payment details.
- Usage data: Browsing activity, device information, IP address.
- Transactional data: Purchases, orders, and service interactions.
- Third‑party data: Information you provide about others (with authority).
3. How We Use Your Information
Your data may be used for:
- Providing and improving our services.
- Processing transactions and deliveries.
- Communicating via SMS, calls, emails, or messaging apps.
- Marketing, promotions, and partner offers.
- Legal compliance and fraud prevention.
4. Sharing of Information
We may share your data with:
- Affiliates and corporate entities.
- Technology partners and service providers.
- Marketing channels and business partners.
- Lending partners or other third parties, as required.
5. Consent & Withdrawal
- By providing information, you consent to its use as outlined.
- You may withdraw consent by writing to our Grievance Officer with the subject line: “Withdrawal of consent for processing personal data.”
- Requests will be verified before action.
- Withdrawal is not retrospective and may limit access to services.
6. Data Protection & Security
- We implement reasonable security practices to protect your data.
- However, no method of transmission or storage is fully secure.
- We encourage safe practices when sharing personal information online.
7. Your Rights
Under applicable laws, you may:
- Access and review your personal data.
- Request corrections or updates.
- Withdraw consent for processing.
- Raise concerns with our Grievance Officer.
8. Changes to Privacy Policy
- We may update this Privacy Policy periodically.
- Significant changes will be communicated as required by law.
- Continued use of the Platform after updates constitutes acceptance.
9. Governing Law
This Privacy Policy is governed by the laws of India.

